Athletes have always struggled to fuel their bodies.
By the 1960s, scientists realized that drinking carbohydrate solutions during exercise increased performance. With a mixture of sugar, salts and lemonade, the first sports drink was born.
But carbohydrate drinks can cause problems. Our stomachs don't cope well with high concentrations of sugar – often resulting in slower gastric emptying and GI distress.
At Maurten, we’re launching a new range of sports fuels. We’ve harnessed hydrogel technology to develop carbohydrate-rich and natural sports drinks that our bodies can tolerate.
The hydrogel technology enables us to redefine the field of sports fuel. First out are the sports drinks Drink Mix 160 and Drink Mix 320;
Twice the energy – the Drink Mix 320 contains nearly 14 per cent – or 80 grams – of carbohydrates when mixed. That's about twice as much carbs as was previously thought possible for the body to tolerate.
No added flavor – we're not impressed by artificial flavors. You can tell what you're getting from the taste of our drink mixes.
No acid – we had both stomach and teeth in mind when we developed products without added acids.
Clean – no added colorants or preservatives. Our sports drinks contain only five natural ingredients. Nothing more and nothing less than what’s needed.
Hydrogels are widely used in the food industry, often as thickeners and structurants. A hydrogel is a biopolymer- and water-based structure with very small pores. As a three-dimensional network with the ability to hold water, it looks and behaves a bit like a kitchen sponge.
At Maurten, we’ve found a way to build hydrogels with natural food ingredients. And we’ve filled the structure with the most efficient source of energy around – carbohydrates.
The hydrogels in our sports drinks are built from the combination of two natural ingredients:
These two dietary fibers have been used for decades within the food industry. Combined under precisely the right circumstances, alginate and pectin form a pH-sensitive hydrogel.
How it worksMix the Drink Mix with water, and you’ll have a liquid sports drink containing high concentrations of carbohydrates. The drink instantly converts to hydrogel in the acidity of the stomach, encapsulating the carbohydrates. The hydrogel then enables a smooth transportation of the sports drink through the stomach to the intestine where the water, salt and carbohydrates are absorbed.
In 2015, we found a way to make sports fuels easier to tolerate, by encapsulating carbohydrates in hydrogels.
The method was so successful, that one year later, some of the world's best marathoners were fueling their training sessions and competitions with our technology. It’s science that has taken us this far. Now we're working together with several international research initiatives and universities. A number of studies are evaluating our technology and products. And soon, we hope that the first peer-reviewed paper will be published in support of our technology.
INSTRUCTIONSMix the content of each sachet with 500 ml of water and shake well until dissolved. Be accurate, the functionality depends on this ratio. The mix is designed to be mixed with water with <40mg/L calcium content. Higher levels can affect how it's dissolved. Consume the sports drink minutes before, during and or directly after activity.
AMOUNT OF ENERGYStudies have shown that our bodies can make use of up to 90 grams of carbohydrates per hour. One Drink Mix 320 sachet, mixed with 500 ml of water – contains 80 grams of carbohydrates.
HOW DOES IT WORK?Drink Mix 320 is built on hydrogel technology*. When mixed with water you have a liquid carbohydrate sports drink containing a high concentration of maltodextrin and fructose. The sports drink instantly converts to hydrogel in the acidity of the stomach. The hydrogel enables a smooth transportation of the drink through the stomach to the intestine where the water, salt and carbohydrates are absorbed.